Sandra Soto in

Sandra Soto

Evaluator · DISC type csd
📍 Medellín, Antioquia, Colombia

Sandra Soto is a Business Administrator with over 14 years of experience as a Director of Customer Experience in the BPO, retail, and credit sectors. She holds a CEM Expert certification from IZO and specializes in designing customer experiences and leveraging the customers economic model as a financial management tool.

She is deeply passionate about the Customer Experience field, actively participating in industry events like Goxperience2025. Sandra values networking and learning from peers and leaders in the CX community, fostering connections and celebrating shared professional passions.

Unique fact: She specializes in applying the economic model of the client as a direct tool for financial management within a company.

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Location
Medellín, Antioquia, Colombia
Personality Overview

How Sandra shows up

Hard To Convince
Thorough Evaluator
Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Priorities

Topics Sandra cares about

CX Economic Modeling
Specializes in using the customer's economic model as a financial management tool, a key area of her expertise.
Customer-Centric Culture
Focuses on empowering leaders and collaborators to create positive, high-impact experiences and foster a client-oriented culture.
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Career

Work history

No work historyWe do not have verified professional history for this person yet.
In the press

Media appearances

Sandra Soto and Alisa De Los Santos: Libraries for Liberation. Featured in Apple Podcasts
See now
Sandra Soto, PhD - UNC Gillings School of Global Public Health. Featured in UNC Gillings School of Global Public Health
+4 more appearances Login to view media
Education
2022 - 9-2022
Certificación CEM Expert
IZO
1-2005 - 7-2010
Administrador de Negocios
Universidad de San Buenaventura
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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