Sandy Johnson in

Sandy Johnson

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Head of Digital Production, Future Lab at Mattel, Inc.
📍 Los Angeles Metropolitan Area, United States

Sandy Johnson heads Digital Production for Mattels Future Lab, specializing in creating digitally-enhanced and connected toys. A Stanford University MA graduate, she drives innovation at the intersection of technology and play. Colleagues describe her as creative, collaborative, and solution-oriented, with a talent for managing complex projects.

Her experience producing interactive exhibits for the J. Paul Getty Museum and the Museum of Science & Industry points to a passion for using technology to create engaging educational experiences. She is also interested in major tech and entertainment companies like Google and The Walt Disney Company.

Her teams project, Hot Wheels TechMods, received a Toy of the Year nomination in 2020.

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Experience
20 Years
Current Role
Head of Digital Production, Future Lab
Job Level
Mid-senior
Location
Los Angeles Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Sandy cares about

Connected Play Experiences
Her entire career at Mattel's Future Lab focuses on merging physical toys with digital experiences through AR/VR, IoT, and app development to create innovative products for children.
Creator Game Platforms
Is actively hiring for her team to develop experiences on UGC platforms like Roblox and UEFN/Fortnite, indicating a significant and current professional focus.
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Career

Work history

7-2022
Head of Digital Production, Future Lab
Mattel, Inc.
9-2016
Digital Development Producer, Future Lab & Connected Play
Mattel, Inc.
4-2010 - 9-2016
Producer / Manager, Digital Content
Mattel, Inc.
8-2007 - 11-2008
Producer and Project Manager
o2 creative solutions
2-2005 - 8-2007
Senior Project Specialist/Media Project Specialist
J. Paul Getty Trust
In the press

Media appearances

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Education
2003 - 2004
MA
Stanford University
BA
UC Santa Barbara
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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