Santiago Casanueva in

Santiago Casanueva

Questioner · DISC type c
Director at Interproteccion
📍 Mexico

Santiago Casanueva is the CEO of Interproteccion, a leading insurance brokerage in Latin America. With over 28 years at the company, he has deep industry knowledge and strategic leadership capabilities. He is a graduate of Universidad Iberoamericana and has completed executive programs at Stanford.

Santiago is part of a multi-generational family business, where he and his brothers hold key leadership roles. He has previously served as CEO of Reasinter and has been a board member for Grupo CP, emphasizing the importance of combining family values with corporate growth.

He was recently appointed CEO of Interproteccion in February 2026, marking a new phase of leadership and a focus on empowering the next generation within the company.

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Experience
28 Years
Current Role
Director
Job Level
Mid-senior
Location
Mexico
Personality Overview

How Santiago shows up

Price-Sensitive
Cautious & Analytical
Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Santiago cares about

Family Business
Interproteccion is a family-founded company, and he has stated that combining family and corporation is a key to their success.
Insurance Innovation
As CEO of a major insurance brokerage, he is focused on growth, digital transformation through platforms like inter. mx, and navigating a competitive multinational market.
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Career

Work history

6-2015
Director
Interproteccion
2-1998 - 5-2015
Director
Reasinter
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1997 - 2001
BA
Universidad Iberoamericana, Ciudad de México
Education details unavailable
Stanford University Graduate School of Business
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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