Sara Lester

Commander
DISC Type : D

Regional Sales & Marketing Manager at Hard Rock Cafe

Washington, District of Columbia, United States

Overview

Sara has no verified overview

Personality Overview

Strong-Willed

Risk-Taker

Decisive

They like to stay in control of the negotiation or defining of the terms.  They put a lot of effort into ensuring personal success. They prefer to move quickly, and expect the same from others.

Topics They Care About

Sara has no verified topics they care about

Media Appearances

Sara has no verified media appearances

Work History

5-2023
Regional Sales & Marketing Manager at Hard Rock Cafe
10-2019 - 5-2023
Sales & Marketing Manager at Hard Rock Cafe
2-2015 - 2-2019
Conference Service Manager at THE MODERN HONOLULU
3-2012 - 1-2015
Sales Coordinator at THE MODERN HONOLULU
Beverage and Promotions Manager at Park Lane Tavern

Education

2003 - 2008
Bachelor of Arts (BA) from University of Mary Washington

More Information

Social Presence :

Prographics :

Exp : 13 Location : Washington, District of Columbia, United States Job Level : Middle Designation : Regional Sales & Marketing Manager at Hard Rock Cafe
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Insights For Selling To Sara

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sara is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Sara

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Sara move?

  • If convinced, they can reach decisions quite fast.
  • Can Sara take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Sara

Personality Compatibility


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