Sara Melo-Pereira

Evaluator
DISC Type : DSC

Founder / Fractional Chief Marketing Officer at My CMO LLC

New York City Metropolitan Area, United States

Overview

Sara has no verified overview

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Sara has no verified topics they care about

Media Appearances

Sara has no verified media appearances

Work History

Founder / Fractional Chief Marketing Officer at My CMO LLC
VP Customer Marketing and Events at iCIMS
Vice President, Client Marketing, Global Enterprise Solutions at ADP
Senior Director, Marketing, Global Enterprise Solutions at ADP
Sr. Director – Marketing, Major Accounts at ADP

Education

MBA from Seton Hall University
BA from Rutgers University

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Founder / Fractional Chief Marketing Officer at My CMO LLC
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Insights For Selling To Sara

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sara is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Sara

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Sara move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Sara take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Sara

Personality Compatibility


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