Sarah Blake, TAS

Wildcard
DISC Type : cis

Client Strategist at Magellan Promotions

Milwaukee, Wisconsin, United States

Overview

Sarah Blake is a Client Strategist at Magellan Promotions, specializing in promotional marketing for higher education. Leveraging a deep background in university admissions from roles at Concordia University-Wisconsin and Cardinal Stritch University, she helps institutions achieve strategic goals. She holds a Bachelors Degree and is a certified Trained Advertising Specialist (TAS).

A former collegiate athlete, Sarah was recognized as a Daktronics-NAIA Womens Soccer Scholar-Athlete, highlighting her dedication to both sports and academics. This experience informs her passion for fostering excitement and community engagement on university campuses through her current work.

She was named the WACAC Admission Professional of the Year, a significant honor recognizing her expertise and contributions to college admissions.

Personality Overview

Curious But Skeptical

Friendly But Slow

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Higher Ed Marketing
Her entire career, from university admissions to her current role, is dedicated to helping colleges and universities achieve their strategic and community engagement goals.
Promotional Merch
Frequently discusses using branded merchandise, or "swag", as a tool to build connections, amplify excitement, and reshape culture on college campuses.
Student Recruitment
Draws on her past experience as a Director of Recruitment and Admissions to inform her marketing strategies for engaging prospective students and impacting yield.

Media Appearances

Sarah has no verified media appearances

Work History

6-2024
Client Strategist at Magellan Promotions
12-2022 - 6-2024
Senior Account Manager at Magellan Promotions
2-2020 - 12-2022
Account Manager at Magellan Promotions
5-2017 - 2-2020
Director of Recruitment and Admissions, School of Pharmacy at Concordia University-Wisconsin
9-2015 - 5-2017
Associate Director of Undergraduate Admissions at Cardinal Stritch University

Education

2004 - 2009
Bachelor's Degree from Cardinal Stritch University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Milwaukee, Wisconsin, United States Job Level : Junior Designation : Client Strategist at Magellan Promotions
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Persuade objectively how your product will help them achieve their goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sarah

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Sarah take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Sarah

Personality Compatibility


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