Sarah Burgin, MBA

📍 Fredericktown, Missouri, United States

As COO of Cap America, Sarah Burgin oversees operational strategies, drawing on extensive experience in business development, finance, and human resources since joining the company in 2015. She holds a bachelors degree in business management from Central Methodist University and an MBA from Southeast Missouri State University.

Sarah became the first woman in Cap Americas history to hold a chief officer role upon her promotion to COO in March 2024.

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Location

Fredericktown, Missouri, United States

Personality Overview

How Sarah shows up

Communication Style

Decision Approach

Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Priorities

Topics Sarah cares about

Operational Strategy

Her primary role as COO involves overseeing all operational strategies and implementing the CEO's vision to ensure the company's seamless operation and longevity.

Business Development

With a background as VP of Business Development, she maintains a focus on strategic growth and expanding the company's customer base.

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Career

Work history

No work historyWe do not have verified professional history for this person yet.

In the press

Media appearances

Cap America Appoints Sarah Burgin as Its First Female Chief Operating Officer. Featured in HR Today

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Education

2013

Master of Business Administration - MBA

Southeast Missouri State University

2009

Bachelor of Science - BS

Central Methodist University

Social presence

Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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His cold-calling profile and exact script
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How to negotiate and close

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During a call or a meeting

Share information about the process and how it would address all concerns

DON'T

Don’t brush off their concerns, their comfort with you will go down

Tell them about the outcome and results before talking about the input

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When cold calling

Pattern Interrupt: A polite and formal approach, that doesn’t sound over-friendly or too aggressive makes it hard for them to say no to you.

Pace: Slow down a little bit, especially if you are fast usually. Sound like a 'calming break from the day' person.

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When writing an email

Subject: Formal

Length of mail: Long

Salutation: Yes (Something formal). Greeting: Yes (Say something formal/usual). Tone of words: Friendly, second-person. Bullet points: Could use. Closing line: Simply lay out the next steps. Complimentary close: Formal. Overall messaging: Focused on social proof and process

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Negotiating and closing

The secret to closing Sarah fast: Low-risk, adoption by others and strong collaterals matter the most to them.

How fast will Sarah move? They can be some of the slowest decision makers.

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