Sarah Lees in

Sarah Lees

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Senior Marketing Manager - Planning and Insights at Sainsbury's Bank
📍 Dunfermline, Scotland, United Kingdom

Sarah is a Senior Marketing Manager at Sainsburys Bank with over two decades of experience in strategic marketing and customer insight. A graduate of Stirling University, she specializes in translating data and research into actionable strategies, proposition development, and effective marketing communications. Colleagues describe her as a pleasure to work with.

Outside of her core role, Sarah is deeply engaged in the broader marketing community. She actively participates in industry events, such as those hosted by The Chartered Institute of Marketing (CIM) in Scotland, and contributes her expertise by judging professional awards, demonstrating a passion for marketing excellence.

For two years running, she has served as a judge for The Marketing Society Scotlands prestigious star awards.

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Experience
29 Years
Current Role
Senior Marketing Manager - Planning and Insights
Job Level
Middle
Location
Dunfermline, Scotland, United Kingdom
Personality Overview

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Priorities

Topics Sarah cares about

Customer Insight
Her primary role involves leading the customer insight function, ensuring that customer-focused data drives commercial and marketing decisions at Sainsbury's Bank.
Data Storytelling
She is passionate about using analytics to tell a story and recently earned an Adobe Analytics certification focused on creating reports and compelling data visualizations.
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Career

Work history

12-2024
Senior Marketing Manager - Planning and Insights
Sainsbury's Bank
1-2024 - 12-2024
Senior Marketing Manager Customer Insight
Sainsbury's Bank
4-2023 - 1-2024
Senior Marketing Manager - Customer Insight & Propositions
Sainsbury's Bank
1-2022 - 3-2023
Strategy and Planning Lead
Sainsbury's Bank
10-2017 - 1-2022
Marketing Planning Manager
Tesco Bank
In the press

Media appearances

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Education
9-2024 - 12-2024
Mini MBA
MiniMBA
2-2024 - 7-2024
Specialist Award in AI Marketing
CIM | The Chartered Institute of Marketing
2012 - 2013
Diploma in Digital Marketing
The Institute of Direct and Digital Marketing
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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