Scott Wilkinson

Commander
DISC Type : D

Head of Growth at Blue Sense Digital

Melbourne, Victoria, Australia

Overview

Scott Wilkinson is the Head of Growth at Blue Sense Digital, where he specializes in driving profitable growth for 8 and 9-figure eCommerce brands. His expertise spans integrated performance marketing, creative, and data systems. Colleagues describe him as a "standout professional" with a "talent for identifying opportunities. "

Scott appears to enjoy travel, having recorded a podcast episode with his team while on a work trip in Cape Town, South Africa. He demonstrates a passion for sharing knowledge within his industry through content creation and hosting events for marketing professionals.

He hosts "The Blue Sense Podcast, " which focuses on scaling high-growth eCommerce brands through finance, creative strategy, and performance media.

Personality Overview

Impact-Driven

Decisive

Very Quick

They are less concerned about the product and more about its potential impact.  They prefer to move quickly, and expect the same from others. They do not care very much about building rapport or relationships.

Topics They Care About

eCommerce Scaling
His entire professional focus and podcast content are dedicated to strategies for scaling 8 and 9-figure eCommerce brands profitably.
Performance Marketing
He focuses on integrated performance marketing, which includes SEO, performance media, and conversion rate optimization to drive growth.
Q1 Strategy
He actively posts about the importance of Q1 planning for eCommerce, advising brands to build a testing base rather than blaming seasonality.

Media Appearances

Scott has no verified media appearances

Work History

5-2025
Head of Growth at Blue Sense Digital
3-2024 - 5-2025
Enterprise Strategy Lead at Megantic
7-2022 - 3-2024
Senior Enterprise Digital Strategist at First Page
7-2021 - 7-2022
Senior Digital Strategist at First Page
4-2020 - 7-2021
Business Development Manager at SuiteFiles

Education

2007 - 2010
BDes Hons. from Victoria University of Wellington
2016 - 2016
Digital Marketing from General Assembly

More Information

Social Presence :

Prographics :

Exp : 6 Location : Melbourne, Victoria, Australia Job Level : Mid-senior Designation : Head of Growth at Blue Sense Digital
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Insights For Selling To Scott

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Make sure that you circle back fast on any action items, it wins their trust
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scott is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Scott

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Scott move?

  • If convinced, they can reach decisions quite fast.
  • Can Scott take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Scott

Personality Compatibility


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