Sean Baker in

Sean Baker

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Chief Revenue Officer (CRO) at Directive
📍 Boca Raton, Florida, United States

Sean Baker is the Chief Revenue Officer at Directive, specializing in digital marketing, revenue growth, and M&A. With a Juris Doctor degree, he has a rich background managing client services for major brands like Dell and General Mills. Colleagues describe him as an innovative thinker, enthusiastic problem solver, and excellent advisor.

Outside of his executive role, Sean is the co-founder of Poet & Pirate Design. The company focuses on creating stylish, custom furniture pieces designed to replace traditional wire dog kennels, blending home decor with comfort for pets. This venture reflects a personal passion for design and craftsmanship.

Unique fact: Sean is a trained lawyer who co-founded a business that builds stylish, high-end furniture for dog kennels.

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Experience
11 Years
Current Role
Chief Revenue Officer (CRO)
Job Level
Leadership
Location
Boca Raton, Florida, United States
Personality Overview

How Sean shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sean cares about

AI in Services
He has written about AI's potential to decouple the relationship between revenue growth and increased labor costs in service-based industries, enhancing productivity.
Talent Strategy
He believes organizations should actively rethink their talent, ensuring team members add value at 3-4x their salary cost, especially in the current market.
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Career

Work history

11-2025
Chief Revenue Officer (CRO)
Directive
2-2024 - 11-2025
Chief Operating Officer
GrowRev
10-2020 - 3-2024
Chief Operating Officer
Lamark
7-2018 - 10-2020
Executive Vice President Agency Services
Lamark
2-2018 - 7-2019
Co-Founder/Share Holder
Poet & Pirate Design
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
9-1994 - 5-1997
Juris Doctor
OCU School of Law
1990 - 1994
BA
McMurry University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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