Sebastian Barrionuevo
Editor · DISC type CSSebastian Barrionuevo is the VP for Latin America & Caribbean at ASSA ABLOY Global Solutions, focusing on business growth and technology for the hospitality sector. An engineering graduate from USP, he is described by peers as a results-focused and versatile leader. He frequently writes about the impact of digital infrastructure and AI on the guest experience.
Sebastian shows a deep enthusiasm for the possibilities of intelligence, both natural and artificial, and follows major technology companies like Google and Microsoft. He is passionate about leveraging innovation to solve business challenges and build long-term partnerships, aiming to deliver significant value to customers.
He believes the hotel industrys "gold mine" is the data collected from guests, which can be used to dramatically enhance their experience.
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The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally. They do not like taking risks at all and go for proven options in the end.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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