Serena Bumpus DNP RN NEA-BC

Questioner
DISC Type : c

Chief Executive Officer at Texas Nurses Association

Austin, Texas Metropolitan Area, United States

Overview

Serena has no verified overview

Personality Overview

Systematic

Value Seeker

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Serena has no verified topics they care about

Media Appearances

Serena has no verified media appearances

Work History

9-2022
Chief Executive Officer at Texas Nurses Association
9-2021 - 9-2022
Regional Senior Director Clinical Surveillance at Ascension
7-2020 - 8-2022
Part Time Faculty at Baylor Univ. Louise Herrington School of Nursing
3-2020 - 9-2021
Director of Practice at Texas Nurses Association
7-2018 - 11-2019
Regional Director of Nursing- Women and Childrens, Nursing Wound Care Team, and Acute Care at Baylor Scott & White Health

Education

2016 - 2019
Doctorate of Nursing Practice - Executive Leadership from Texas Tech University Health Sciences Center
2006 - 2009
Master of Science in Nursing from Texas Tech University Health Sciences Center

More Information

Social Presence :

Prographics :

Exp : 11 Location : Austin, Texas Metropolitan Area, United States Job Level : Leadership Designation : Chief Executive Officer at Texas Nurses Association
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Insights For Selling To Serena

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Serena is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Serena

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Serena move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Serena take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Serena

Personality Compatibility


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