Shadia Aguad

Editor
DISC Type : CS

Brand Manager USA at Alicorp

Peru

Overview

Shadia is a creative Brand Manager at Alicorp USA with over nine years of experience in category management, digital marketing, and e-commerce. A graduate of the Universidad de Lima, she specializes in business analytics and SEO to drive brand growth and has a proven track record of successful product launches.

Outside of her core marketing role, Shadia shows a strong commitment to professional development, recently completing a certification in data fluency. She is also a proponent of female empowerment, actively encouraging her network to participate in forums for women leaders in business.

She graduated 3rd in her communications class of 179 students at the Universidad de Lima.

Personality Overview

Objective Thinker

Slow Buyer

Late Adopter

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally.

Topics They Care About

E-commerce Growth
Recently led the launch of a brand's Shopify store and secured double-digit year-over-year sales growth on Amazon.
Brand Strategy
As Brand Manager, she is responsible for category management, innovation, and trade marketing to grow brand presence in the U. S. market.
SEO & Content
Actively seeks SEO expertise to optimize content, keywords, and internal linking for her brand's digital assets.

Media Appearances

Shadia Aguad - Brand Manager USA at Alicorp - The Org. Featured in The Org

See Now

Work History

5-2024
Brand Manager USA at Alicorp
1-2023 - 5-2024
Consumer Innovation Specialist Fashion and Accesories at Belcorp
2-2021 - 3-2023
Consumer Engagement Analyst at Belcorp
4-2019 - 1-2021
Brand Strategy/ Influencers & Celebrities Analyst at Belcorp
8-2017 - 6-2018
CRM & Marketing Lead at Hotel T

Education

2010 - 2015
Licenciatura from Universidad de Lima
2020 - 2021
Certified Marketer from General Assembly

More Information

Social Presence :

Prographics :

Exp : 9 Location : Peru Job Level : Middle Designation : Brand Manager USA at Alicorp
URL has been copied!

Insights For Selling To Shadia

During A Call Or A Meeting

DO's

  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shadia is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Shadia

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Shadia move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Shadia take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Shadia

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.