Shafna Shamsuddin
Login to view DISC.Shafna Shamsuddin is the Founder and CEO of Elaka Treats, a Greensboro-based company creating all-natural, cardamom-infused frozen desserts. She is a hands-on problem-solver, focused on overcoming the operational and wholesale hurdles of scaling a food business, drawing inspiration for new business solutions from her past career as an architect.
Deeply influenced by her cultural heritage, Shafna tells stories through flavors inspired by her childhood in Kerala, India, and the Middle East. Her business, which she started out of homesickness, is a passion she shares with her husband and son. She is also an avid reader.
Before founding Elaka Treats, Shafna studied psychology and earth science at Purdue University and UNC Charlotte.
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