Shane Gring ✅

Inquirer
DISC Type : dc

Chief Operating Officer at SEAM, Inc.

Pittsburgh, Pennsylvania, United States

Overview

Shane Gring is the Founding President of Certainly, a cooperative focused on helping organizations create scalable "systems of trust" like certifications and standards. With a background in architecture from Miami University and experience in marketing, technology, and sustainability, he specializes in turning proprietary methods into revenue-generating programs. He holds a LEED AP Homes certification.

Shane is a father who values work-life balance, as shown by his recent shift to prioritize time with his young son over constant work. He is introspective, shaped by books on faith and doubt, and has moved toward a more authentic, less rehearsed approach in his professional interactions. He previously lived in Pittsburgh with his wife.

Unique fact: To connect with his three-year-old son, hes been known to spend his mornings pretending to be a robin and flying fabric kites.

Personality Overview

ROI Conscious

Judgemental

Upfront

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Systems of Trust
This is his core professional focus and stated obsession, centered on creating certifications, standards, and proprietary methods for organizations to build credibility and revenue.
AI and Authority
He has recently spoken on how AI's ability to generate narratives impacts trust and authority, and how leaders can maintain a distinct point of view in a noisy market.
Sustainability & Green Building
His background includes a LEED AP certification, work with the U. S. Green Building Council, and founding a social enterprise focused on green building education.

Media Appearances

Shane has no verified media appearances

Work History

1-2026
Chief Operating Officer at SEAM, Inc.
4-2025
Founding President and Worker-Member at Certainly
11-2020 - 3-2025
General Manager at fxnction
10-2019 - 3-2025
Consultant at Delos
5-2019 - 11-2020
Strategy Lead at fxnction

Education

2005 - 2009
Bachelors in Arts: Architecture from Miami University
2001 - 2005
Education details unavailable from Canton High School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Pittsburgh, Pennsylvania, United States Job Level : Leadership Designation : Chief Operating Officer at SEAM, Inc.
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Insights For Selling To Shane

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shane is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Shane

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Shane move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Shane take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Shane

Personality Compatibility


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