Sharon Atkinson

Energizer
DISC Type : I

Senior content marketing manager at Capita

Woking, England, United Kingdom

Overview

Sharon is a senior content marketing manager who blends digital marketing and content expertise to enhance website engagement. She focuses on supporting business objectives like lead generation and SEO by managing web developers and applying a deep understanding of user experience (UX) to improve accessibility and user journeys.

Sharon shows a strong interest in supporting her professional network, frequently endorsing former colleagues for their skills and dedication. She also has a listed interest in "The Escape, " which suggests a potential passion for community-based causes and charitable organizations.

She consistently and publicly champions her colleagues, highlighting their professional talents and character to her network.

Personality Overview

Relationship Oriented

Big Picture Person

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Content & SEO Strategy
Her role is centered on creating and curating web content specifically to support business goals like maximizing lead generation and search engine optimization.
User Experience (UX)
She applies a deep understanding of UX to direct website enhancements, ensuring coherent user journeys and improved accessibility for target audiences.
Digital Team Leadership
She manages the priorities and workload of web developers, publishers, and programmers to execute digital content strategies effectively.

Media Appearances

Sharon has no verified media appearances

Work History

7-2022
Senior content marketing manager at Capita
4-2020 - 8-2022
Website Editor at Capita
3-2017 - 3-2020
Communications Manager at Capita
9-2014 - 3-2017
Communications Manager at Capita
3-2011 - 9-2014
Senior comms executive at Capita

Education

Sharon has no verified education history

More Information

Social Presence :

Prographics :

Exp : 18 Location : Woking, England, United Kingdom Job Level : Middle Designation : Senior content marketing manager at Capita
URL has been copied!

Insights For Selling To Sharon

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Do some small talk, ask them how things are going on their side
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid overloading them with too much detail
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sharon is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Sharon

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Sharon move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Sharon take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Sharon

Personality Compatibility


Other Capita Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.