Shon Christy

Visionary
DISC Type : Ds

Founder & CEO at neurovantage

Stow, Ohio, United States

Overview

Shon Christy is a marketing veteran with over 20 years of experience, currently serving as the Founder & CEO of neurovantage. He is a pioneer in neuromarketing and social media strategy, having founded Ohios first niche social media firm. Colleagues describe him as an innovative, strategic thinker and an inspirational leader.

He is a passionate disability advocate, driven by personal family experience, and is actively involved in community leadership. Shon dedicates time to mentoring young professionals, often speaking on topics of leadership, purpose, and impact with organizations like the Columbus Young Professionals Club.

Shon founded the nations first mobile neuromarketing analytics agency, pioneering the use of biometric sensors and eye-tracking technology outside of a traditional lab setting.

Personality Overview

Early Adopter

Fast But Thoughtful

Risk Tolerant

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Neuromarketing Insights
As Founder & CEO of neurovantage, he focuses on using eye-tracking, emotion recognition, and biometrics to understand consumer behavior and brand reactions.
Leadership Development
Serves as the Interim CEO of Leadership Ohio and frequently speaks to young professional groups about leadership, purpose, and making an impact.
Disability Advocacy
A passionate advocate for the disability community, drawing from personal experience and speaking publicly on the topic.

Media Appearances

Shon Christy — LEADERSHIP OHIO. Featured in Leadership Ohio

See Now

Work History

11-2025
Founder & CEO at neurovantage
9-2025
Interim Chief Executive Officer at Leadership Ohio
9-2017
President at Shon Christy Social
6-2014 - 9-2017
President at Focal Point Social Media
10-2013 - 6-2014
Vice President of Social Media Marketing | Social Media Management & Training at Proximity Marketing

Education

2007 - 2009
Masters from The University of Akron
1995 - 2000
Marketing Management from The University of Akron

More Information

Social Presence :

Prographics :

Exp : 12 Location : Stow, Ohio, United States Job Level : Leadership Designation : Founder & CEO at neurovantage
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Insights For Selling To Shon

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Focus on the results that your product produces, expect some strategic questions in return
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shon is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Shon

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Shon move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Shon take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Shon

Personality Compatibility


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