Shreya Jaiswal

Doer
DISC Type : ds

Founder at Fawkes Solutions

Mumbai, Maharashtra, India

Overview

Shreya Jaiswal is the founder of Fawkes Solutions, a marketing agency focused on brand building for startups and founders. She uniquely combines her background as a Chartered Accountant with her expertise as a marketer and content creator, offering a blend of financial acumen and creative strategy. She earned her Chartered Accountant designation from The Institute of Chartered Accountants of India.

Outside of her agency, Shreya is a finance creator, podcaster, and public speaker, known as The Unconventional CA. She is passionate about financial literacy and shares insights on personal finance and investing. In her personal time, she enjoys exploring topics related to moral philosophy and decision-making, reflecting a deep intellectual curiosity beyond her professional pursuits.

After exiting a difficult partnership, she rebuilt her professional life and founded her own successful agency from the ground up.

Personality Overview

Strategic Planner

Risk-Accepting

Long-term Focused

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Founder Brand Building
Her agency, Fawkes Solutions, specializes in building both the startup's brand and the founder's personal brand, positioning itself as a "CMO without the ESOPs".
Startup Marketing
She focuses on helping early-stage startups with limited budgets achieve sustainable growth through strategic social media, influencer marketing, and brand strategy.
Financial Literacy
As a finance content creator, she speaks on financial independence, investing, and wrote a piece for Femina on managing festive season spending.

Media Appearances

Shreya has no verified media appearances

Work History

10-2024
Founder at Fawkes Solutions
11-2018
Practising Chartered Accountant at Self-employed
6-2021
Content Creator at Self-employed
2-2023 - 8-2024
Co-Founder at FINTroop
1-2019 - 11-2022
Head of Operations - Direct Tax & Forensics at BKC Advisors Pvt. Ltd.

Education

2013 - 2018
Chartered Accountant from The Institute of Chartered Accountants of India
6-2011 - 3-2016
Bachelor of Commerce - BCom from Bhavans College

More Information

Social Presence :

Prographics :

Exp : 6 Location : Mumbai, Maharashtra, India Job Level : Leadership Designation : Founder at Fawkes Solutions
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Insights For Selling To Shreya

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • During followups, use phone or text if needed, they should be fine
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shreya is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Shreya

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Shreya move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Shreya take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Shreya

Personality Compatibility


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