Shruti Basavaraj Ahluwalia

Evaluator
DISC Type : csd

Vice President, AI Platforms, Products, & Transformation at The Institute of Internal Auditors

United States

Overview

Shruti B. Ahluwalia is the Vice President of AI and Technology Transformation at The Institute of Internal Auditors. With over 15 years of experience at firms like Disney, Citi, and American Express, she specializes in leading AI-enabled platforms and digital product strategy. She holds an MBA from NYU Stern School of Business.

Shruti is a former entrepreneur who co-founded a medical practice and grew it to three locations before a successful exit. She is an active member of Women in Tech & Entrepreneurship and is passionate about making complex topics like AI accessible to broader audiences through no-jargon discussions.

Unique fact: Shruti is the creator of the "Experience Intelligence Map, " a framework for digital transformation.

Personality Overview

Thorough Evaluator

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

AI Transformation
Her current role and recent speaking engagements focus on leading AI-forward enterprise platforms and fostering an "AI mindset" to drive growth, scale, and efficiency.
Digital Product Strategy
Has extensive experience leading digital product strategy and customer experience (CX) for major brands like Disney, Citi, and American Express.
Entrepreneurship & Growth
Co-founded a medical care practice, served as its Chief Digital Officer, and spearheaded its growth and technology implementation, leading to a successful exit.

Media Appearances

Shruti has no verified media appearances

Work History

3-2026
Vice President, AI Platforms, Products, & Transformation at The Institute of Internal Auditors
9-2024 - 3-2026
Director at The Walt Disney Company
6-2024 - 3-2026
Member at Women in Tech & Entrepreneurship
1-2022 - 7-2023
Member at Chief
3-2021 - 8-2024
Head of Cards CX at Citi

Education

Master of Business Administration - MBA from NYU Stern School of Business
Bachelor of Science - BS from University of Virginia

More Information

Social Presence :

Prographics :

Exp : 19 Location : United States Job Level : Senior Designation : Vice President, AI Platforms, Products, & Transformation at The Institute of Internal Auditors
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Insights For Selling To Shruti

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shruti is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Shruti

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Shruti move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Shruti take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Shruti

Personality Compatibility


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