Shubhika Sharma is the CEO and Chief Fashion Officer of Papa Dont Preach, a luxury fashion label she founded in 2010. With a background in Mass Media and Fashion Design, she is known for her rebellious, vibrant, and unconventional approach to Indian couture, championing fearless self-expression and inclusivity in her brands ethos.
Outside of her design work, Shubhika is passionate about storytelling, drawing inspiration from music, literature, art, and travel. She uses her platform to advocate for social causes, including artisan welfare and LGBTQ+ community support, and has spoken at events like the India Conference at Harvard University.
At 19, while still in college, Shubhika made her first "business acquisition" by taking over a small 200 sq. ft. local boutique with her fathers help.
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