Shukri Eid

Trailblazer
DISC Type : DI

Vice President, General Manager - Gulf, Levant and Pakistan at IBM

Dubai, United Arab Emirates

Overview

Shukri Eid is a technology executive with over 25 years of experience, currently serving as VP & General Manager for IBM in the Gulf, Levant, and Pakistan. He drives business growth and client satisfaction by focusing on AI and digital transformation. Colleagues describe him as strategic, trusted, and an excellent communicator.

Beyond his corporate role, Shukri is passionate about fostering innovation and positive societal impact. He actively serves as a board member for organizations like the Dubai International Chamber, mentors startups, and contributes to global climate action discussions as a member of the Global Council on SDG13.

Unique fact: He co-authored a publication on the AED 17. 9 billion opportunity for Dubai through the "Internet of Everything. "

Personality Overview

Charismatic

Informal

Assertive

They are charming and can persuade others to support their decisions.  They are more likely to accept new and exciting technologies. They are not against taking risks and can make tough decisions when required.


Topics They Care About

AI Adoption
He frequently speaks on turning AI ambition into measurable ROI and productivity for businesses in the UAE and the broader region.
Regional Tech Growth
His role is centered on driving market transformation and leveraging technology to advance national agendas across the Gulf, Levant, and Pakistan.
Startup Mentorship
He is an active board advisor, startup mentor, and early-stage investor, bridging enterprise experience with entrepreneurial energy to help ventures scale.

Media Appearances

Shukri Eid - IBM Newsroom. Featured in IBM Newsroom

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Shukri Eid leads IBM across the Gulf, Levant and Pakistan. Featured in Consultancy ME

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World Summit AI – Shukri Eid, VP and GM of IBM Gulf, Levant and Pakistan confirmed to take the stage. Featured in Facebook

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Work History

1-2023
Vice President, General Manager - Gulf, Levant and Pakistan at IBM
8-2021 - 2-2025
Member of the Board Of Directors - Dubai International Chamber at Dubai Chamber of Commerce & Industry
1-2022 - 12-2023
Memeber of the Global Council on SDG13 - Climate Action at Global Councils on Sustainable Development Goals
8-2019 - 6-2022
Managing Director - Gulf Region at Cisco
8-2016 - 8-2019
Managing Director - East Region, Middle East at Cisco

Education

MBA from University of Strathclyde
BSc from Jami'at Al-Ulum wa Al-Tiknolojia Al-Urdunia

More Information

Social Presence :

Prographics :

Exp : 13 Location : Dubai, United Arab Emirates Job Level : Senior Designation : Vice President, General Manager - Gulf, Levant and Pakistan at IBM
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Insights For Selling To Shukri

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shukri is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Shukri

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Shukri move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Shukri take some risk or not?

  • If necessary, they will be ready to take risks.

You And Shukri

Personality Compatibility


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