Sofia Dayan in

Sofia Dayan

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Founding People Manager at Cocos
📍 Argentina

Sofia Dayan is the Founding People Manager at Cocos Capital, a high-growth Argentinian fintech. She built the entire People function from scratch, scaling the company from 25 to nearly 200 employees. A University of Buenos Aires graduate, she now focuses on integrating AI across HR processes.

Sofia values human-centric leadership and strategic collaboration. She actively discusses making HR a key business partner by focusing on impactful metrics. Colleagues have described her as disciplined, a fast learner, and someone who connects easily with teams, providing significant value.

She single-handedly designed every People process—from talent acquisition to culture—while the company experienced 8x growth.

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Experience
9 Years
Current Role
Founding People Manager
Job Level
Middle
Location
Argentina
Personality Overview

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Priorities

Topics Sofia cares about

AI in HR
Currently integrating AI for CV screening, candidate scoring, automated interview reports, and internal performance tools to move from administrative tasks to strategic work.
Scaling People Functions
Has direct experience building a People department from the ground up in a high-growth environment, designing all processes for talent, culture, and compensation.
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Career

Work history

8-2023
Founding People Manager
Cocos
10-2022 - 8-2023
People Manager (Externa)
Cocos
5-2021 - 8-2023
Talent Acquisition Specialist
Aerolab Digital
5-2021 - 8-2023
People Partner | HRBP
Aerolab Digital
10-2020 - 5-2021
Talent Acquisition | IT Recruiter
CFOTech
In the press

Media appearances

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Education
2015 - 2019
Licenciatura en Relaciones del Trabajo
University of Buenos Aires
4-2024 - 7-2024
Innovación en HR
Universidad del CEMA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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