Sofia McDowell

Enigma
DISC Type : dci

Marketing Director at Unison Consulting, Inc.

Chicago, Illinois, United States

Overview

Sofia has no verified overview

Personality Overview

Friendly Yet Blunt

Persuasive & Assertive

Hard To Convince

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Sofia has no verified topics they care about

Media Appearances

Sofia has no verified media appearances

Work History

3-2024
Marketing Director at Unison Consulting, Inc.
2-2017
Director of Digital Media at Rodriguez Media Communications Inc
4-2017
Marketing and Branding Strategist at Chicago Digital Media Marketing
1-2023 - 10-2023
Marketing Communications Manager at Humboldt Park Health
5-2019 - 2-2023
Associate Manager of Communications and Engagement at Spanish Coalition for Housing (SCH)

Education

Sofia has no verified education history

More Information

Social Presence :

Prographics :

Exp : 8 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Marketing Director at Unison Consulting, Inc.
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Insights For Selling To Sofia

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sofia is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Sofia

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Sofia move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Sofia take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Sofia

Personality Compatibility


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