Sofia Valdes

Balancer
DISC Type : S

Marketing Manager at Chartwells Higher Education Dining Services

Washington, District of Columbia, United States

Overview

Sofia Valdes is a dedicated Marketing Manager for Chartwells Higher Education, where she enhances brand visibility and student engagement. A graduate of Florida International University with a BBA in Marketing, she excels at orchestrating successful campaigns and events, such as celebrity chef visits and innovative dining hall programming, to elevate the campus experience.

Her career journey showcases a clear trajectory within her company, having advanced from a Marketing Intern to her current managerial role. Sofia is passionate about creating connections and executing marketing strategies that fulfill student needs and foster community.

Personality Overview

Risk-Averse

Diplomatic

Formal Mannered

They are courteous and respectful but practical.  They like following the process even if it takes time to reach any conclusion. They are comfortable taking long term decisions.

Topics They Care About

Campus Dining Experience
Manages marketing for American University's dining services, focusing on elevating the student experience through events, renovations, and celebrity chef visits like Jet Tila.
Student Engagement
Develops events and programs designed to connect with students, such as hosting late-night breakfasts during finals and creating partnerships across campus.
Event Marketing
Organized numerous successful events, from a "Coffee Day" celebrating pumpkin spice lattes as an intern to large-scale dining hall grand openings.

Media Appearances

From Intern to Career Professional | Celebrating National Intern Day with Previous Chartwells Interns. Featured in Chartwells Higher Education Dining Services

See Now

Work History

3-2024
Marketing Manager at Chartwells Higher Education Dining Services
7-2023 - 3-2024
Marketing Intern at Chartwells Higher Education Dining Services
5-2023 - 5-2024
Marketing Director at Roaring Concepts
8-2022 - 5-2023
Brand Manager at Roaring Concepts
11-2021 - 7-2023
Concierge at CMX Cinemas

Education

8-2020 - 12-2024
Bachelor of Business Administration - BBA from Florida International University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Washington, District of Columbia, United States Job Level : Middle Designation : Marketing Manager at Chartwells Higher Education Dining Services
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Insights For Selling To Sofia

During A Call Or A Meeting

DO's

  • Be personal and polite and slightly formal
  • Focus on making them comfortable before really commencing the sales motion
  • Tell them about the outcome and results before talking about the input

DONT's

  • Ensure that you don’t seem disinterested when speaking to them
  • Don’t try to be overly social in the early interactions
  • Don’t push them for a no, take the lack of yes as a no after a certain point

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sofia is

  • What matters the most to them is low risk, adoption by others and proven case studies.
  • Will you ever get a clear answer from Sofia

  • They never refuse directly, they push out the decisions or just go quiet.

Insights For Deal Planning

    How fast (or slow) will Sofia move?

  • They can be some of the slowest decision makers.
  • Can Sofia take some risk or not?

  • They have no risk-appetite and prefer to take safe decisions.

You And Sofia

Personality Compatibility


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