Sourav Ganguly

Visionary
DISC Type : Ds

Business Head at Ackross

Bengaluru, Karnataka, India

Overview

Sourav is a results-driven Business Head at Ackross with over 18 years of experience in digital marketing and brand growth, specializing in the home decor and retail sectors. A graduate of Bangalore University and MICA, he has a proven record of success, including boosting website traffic by 94. 4% through SEO initiatives. Colleagues describe him as highly creative, a great leader, and a true peoples person.

As a lifelong learner and tech-savvy marketer, Sourav is passionate about emerging technologies like Web 3. 0 and driving innovation. He believes strongly in fostering supportive work cultures and champions empathy as a core strength in the modern workplace, reflecting a forward-thinking approach to both technology and leadership.

Unique fact: While at Cleareye. ai, he spearheaded integrated digital strategies that led to a 94. 4% surge in website traffic.

Personality Overview

Fast But Thoughtful

Objective Evaluator

Big Vision Person

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Home Decor Retail
As Business Head at Ackross, his recent focus is on growth in the home textiles and decor retail market, including new physical store launches.
Digital Growth Strategy
His career is built on delivering measurable growth, demonstrated by a 94. 4% traffic surge he drove in a prior role through SEO and digital strategy.
Workplace Empathy
He recently posted about empathy being a "core strength" and not a "soft skill, " indicating a focus on creating inclusive and successful work cultures.

Media Appearances

Sourav has no verified media appearances

Work History

3-2025
Business Head at Ackross
6-2023 - 12-2024
Senior Marketing Manager (Global Marketing) at Cleareye.ai
10-2020 - 6-2023
Manager Marketing and Brand Solutions (Xfinite Global Plc) at Mzaalo
10-2017 - 10-2020
Digital Client Solution Head, Radiocity.in at Radio City India
6-2015 - 2-2017
Account Manager at Interactive Avenues

Education

3-2023 - 2-2024
Advanced Certification in Digital Marketing & Communication (MICA & UpGrad) from MICA | The School of Ideas
2003 - 2005
Master of Business Administration - MBA from Bangalore University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Bengaluru, Karnataka, India Job Level : N/A Designation : Business Head at Ackross
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Insights For Selling To Sourav

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sourav is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sourav

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sourav move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sourav take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sourav

Personality Compatibility


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