Stef Lait
Login to view DISC.Stef Lait is the Founding Director of Sphere of Influence, a B2B influencer marketing agency. With over 15 years of experience in PR and social media, she specializes in creating strategic, human-first influencer campaigns that deliver measurable growth for businesses. People describe her as calm, strategic, insightful, and intelligent.
Outside of her agency, Stef is a speaker and panellist at industry events, sharing her expertise on influencer marketing and client services. She has discussed the importance of setting boundaries to protect creative time and values prioritizing people over projects. She also balances entrepreneurship with family life, including working while traveling with her husband and children.
After a long career on both the brand and agency side, she founded her own agency to fill a market gap for specialized B2B influencer services.
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DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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