Stephanie S. McArthur is a Senior Principal and GTM & ABX Expert at Demandbase, specializing in account-centric growth strategies. With over 15 years in tech marketing, she has a proven track record, notably doubling revenue at a previous company. A graduate of The University of Texas at Austin, she is described by colleagues as inventive, tenacious, and an out-of-the-box thinker.
Stephanie often travels for professional speaking engagements, leading workshops and panels in cities like London, New York, and Austin. She leverages her extensive experience to help sales and marketing teams transform their go-to-market approach, drawing from her unique perspective as a former multi-time Demandbase customer.
Unique fact: She has the rare distinction of having been a repeat customer of Demandbase before joining the company to advise its current clients.
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