Stephanie Sasso
Inspirer · DISC type idStephanie Sasso is a Brand Strategy and Consumer Business Unit Leader at Nestlé Purina, with deep CPG and retail experience. She has a proven record of transforming brand strategies by balancing a brands foundation with emerging consumer opportunities. Her expertise lies in turning consumer insights into commercial success for brands like Beneful and Pro Plan.
Her time at Build-A-Bear Workshop involved leading global marketing and establishing strategic partnerships with major brands like Pokémon, Disney, and Marvel.
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They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.
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Influence (I)
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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