Stephen Myers

Cheerleader
DISC Type : Is

Head of People : The Americas at Lateish Drinks

Philadelphia, Pennsylvania, United States

Overview

Stephen Myers is the President and Founder of Dynamic Beverage Consultants, specializing in helping spirits brands enter and expand in the US market. He is also the Head of People for The Americas at Lateish Drinks. Colleagues describe him as enigmatic, worldly, intelligent, and creative.

Outside of his professional work, Stephen has a passion for rugby and its power to inspire. He channels this passion by serving as a Strategic Advisor for Play Rugby USA, an organization dedicated to empowering youth from underserved communities through the unique power of the sport.

His entrepreneurial and rugby career has spanned four continents over the last 30 years.

Personality Overview

Story-Driven

Cheerful

Affable

They are more likely to go for proven solutions.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Win-win scenarios can appeal strongly to them.

Topics They Care About

Spirits Brand Strategy
He founded a consultancy focused on beverage branding and appeared on a podcast to discuss "Strategy, Spirits and Scaling with Intention. "
US Market Entry
His firm, Dynamic Beverage Consultants, offers tailored services for spirits brands navigating the complexities of the US three-tier system and route-to-market strategies.
Youth Empowerment
Volunteers as a Strategic Advisor for Play Rugby USA, which uses the sport to empower and inspire youth from underserved communities.

Media Appearances

Stephen has no verified media appearances

Work History

8-2024
Head of People : The Americas at Lateish Drinks
11-2015
President and Founder at Dynamic Beverage Consultants
12-2020
Advisory Council Member at The George Washington University
11-2022 - 1-2023
Strategic Advisor at Play Rugby USA
8-2020
Trade Advocacy USA at Mr Black Spirits - Acquired by Diageo October 2022

Education

1996 - 2000
Bachelor's degree from University of Sydney

More Information

Social Presence :

Prographics :

Exp : 8 Location : Philadelphia, Pennsylvania, United States Job Level : Mid-senior Designation : Head of People : The Americas at Lateish Drinks
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Insights For Selling To Stephen

During A Call Or A Meeting

DO's

  • If possible, involve their colleagues in the sales process
  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • When asking them questions, sound relatable and informal

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t push them to make decisions very fast, let them take their time
  • Don’t sound very transactional

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stephen is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Stephen

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Stephen move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Stephen take some risk or not?

  • They are unlikely to take many risks.

You And Stephen

Personality Compatibility


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