Stine Hegelund Ingemann Thomsen

Energizer
DISC Type : I

Senior Marketing Manager at LEGOLAND Billund Resort

Billund, Region of Southern Denmark, Denmark

Overview

Stine Hegelund Ingemann Thomsen is a creative and passionate Senior Marketing Manager at LEGOLAND Billund Resort. A graduate of Aarhus University, she specializes in omnichannel campaigns, brand storytelling, and e-commerce. People who have worked with her describe her as a dedicated and skilled project manager.

Outside of her marketing career, Stine has a strong interest in academic subjects, having researched and published a paper on the history of Reform Judaism. She also follows developments at her alma mater, Aarhus University, and The LEGO Group.

She led a birthday gamification campaign that won an award for "Best Coupon / Voucher Based Loyalty Programme" while she was at Lidl Danmark.

Personality Overview

Full Of Energy

Relationship Oriented

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Marketing Gamification
Led an award-winning birthday gamification campaign at Lidl, recognized for its innovation, multi-channel approach, and high engagement.
Brand Storytelling
Creates narratives for new attractions and seasonal events at LEGOLAND, such as the first Christmas opening in 12 years, to engage audiences.
Customer Experience
Focuses on the end-to-end visitor journey, from managing Season Pass sales to launching new family-oriented attractions like Brick Street.

Media Appearances

Stine has no verified media appearances

Work History

7-2024
Senior Marketing Manager at LEGOLAND Billund Resort
9-2021 - 8-2024
Senior Brand Manager at LEGOLAND Billund Resort
6-2019 - 9-2021
Marketing Coordinator at LEGOLAND Billund Resort
1-2016 - 6-2024
Website manager at fakk viborg
9-2016 - 6-2019
Content creator and copywriter at Lidl Danmark

Education

2007 - 2013
Master of Arts - MA from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Billund, Region of Southern Denmark, Denmark Job Level : Middle Designation : Senior Marketing Manager at LEGOLAND Billund Resort
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Insights For Selling To Stine Hegelund

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Stine Hegelund is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Stine Hegelund

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Stine Hegelund move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Stine Hegelund take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Stine Hegelund

Personality Compatibility


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