Surabhi Bharadwaj

Critic
DISC Type : C

Freelance Creative at Self-employed

Bengaluru, Karnataka, India

Overview

Surabhi is a freelance creative and copywriter who has worked with top-tier companies like Netflix and Dentsu Webchutney, and consulted on projects for Spotify India South. Described as a "creative powerhouse, " she is skilled at making branded content feel organic and engaging. She holds a Bachelor of Commerce from Jain University.

Outside of her professional work, Surabhi is a multi-talented artist with an impressive talent in both music and dance. She maintains a strong interest in the creative industry, following leading companies like Google and Leo Burnett to stay informed on the latest trends and innovations.

She recently had the unique opportunity to write for T. Rajendar, an iconic multi-disciplinary creative in Tamil Nadu.

Personality Overview

Critic

Negotiator

Precise

They enjoy working alone and do not rely on others very often.  It is very likely that they will negotiate pricing or other important terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Branded Content
Has a proven ability to make branded content feel organic and fun, with direct experience working on creative for Netflix and Spotify India South.
Creative Copywriting
Her career has progressed through roles like Copywriter and Editorial Creative, and a recommendation highlights that she is highly "skilled at writing. "
South Indian Media
Her experience includes consulting for Spotify India South and a recent project writing for iconic Tamil multi-disciplinary artist, T. Rajendar.

Media Appearances

Surabhi has no verified media appearances

Work History

1-2024
Freelance Creative at Self-employed
5-2023
Creative Consultant at Kulfi Collective
11-2020 - 1-2024
Editorial Creative - Twitter at Netflix
1-2020 - 11-2020
Copywriter at Dentsu Webchutney
10-2019 - 12-2019
Ad Fellow at Dentsu Webchutney

Education

2015 - 2018
Bachelor of Commerce - BCom from Jain (Deemed-to-be University)

More Information

Social Presence :

Prographics :

Exp : 6 Location : Bengaluru, Karnataka, India Job Level : Middle Designation : Freelance Creative at Self-employed
URL has been copied!

Insights For Selling To Surabhi

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be ready for penetrating questions and critical examination of your pitch
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Surabhi is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Surabhi

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Surabhi move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Surabhi take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Surabhi

Personality Compatibility


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