Tanya Shah (née Lawrence)

Observer
DISC Type : ci

Marketing Director at Neal's Yard Remedies

London, England, United Kingdom

Overview

Tanya Shah is a Marketing Director at Neals Yard Remedies with a background in luxury retail, having held roles at NET-A-PORTER and Burberry. She is a University of Oxford graduate with a proven ability to lead marketing for high-end, ethical brands and drive business growth through strategic brand management.

Based on her professional focus, Tanya is deeply committed to sustainable business practices and promoting ethical consumerism within the beauty and wellbeing industry. She is actively involved in team building and talent acquisition, frequently seeking out new creative professionals to join her team.

She played a key role in Neals Yard Remedies winning "Sustainable luxury brand of the year, " an award marking 40 years of the companys ethical leadership.

Personality Overview

Value Driven

Curious

Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Sustainable Luxury
Celebrated her company winning "Sustainable luxury brand of the year, " highlighting a professional focus on ethical business and positive change in the industry.
Talent Recruitment
Actively posts about hiring for her team, seeking dynamic and commercially-minded individuals for roles like Brand Manager and Social Media Executive.
Brand Management
Her experience at luxury brands like Burberry and NET-A-PORTER, coupled with her current director role, shows a deep expertise in managing high-end brand identity.

Media Appearances

Tanya has no verified media appearances

Work History

2-2024
Marketing Director at Neal's Yard Remedies
8-2021 - 2-2024
Head of Marketing at Neal's Yard Remedies
7-2020 - 8-2021
Interim Head of EMEA Marketing at NET-A-PORTER
1-2019 - 7-2020
Marketing Manager, Europe at NET-A-PORTER
4-2018 - 12-2018
Marketing Manager at Ports 1961

Education

2010 - 2014
Bachelor of Arts (BA) from University of Oxford
2020 - 2020
Mini MBA from MiniMBA

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Marketing Director at Neal's Yard Remedies
URL has been copied!

Insights For Selling To Tanya

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tanya is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Tanya

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Tanya move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Tanya take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Tanya

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.