Tara Feener

Enigma
DISC Type : icd

Head of Dia at The Browser Company

Brooklyn, New York, United States

Overview

Tara is a product and engineering leader with over 15 years of experience building creative collaboration tools. Currently the Head of Dia at The Browser Company, she has previously led teams as VP of Product at Vimeo and Head of Engineering at WeTransfer. People she has worked with describe her as an "amazing product/engineering leader" with a "calming presence".

Originally from Newfoundland and now a resident of Brooklyn, NY, Tara has integrated her creative passions into her professional life. She has been featured as a resident fashion expert for her sketches and has displayed her Newfoundland-inspired illustrations at art galleries. She has also spoken at conferences about balancing parenthood with a career in tech leadership.

She is the co-creator of the Webby award-winning application "Paste by WeTransfer" and holds a patent for a user interface design.

Personality Overview

Hard To Convince

Persuasive & Assertive

Challenger

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Creative Collaboration Tools
Her entire career, from Adobe and Vimeo to The Browser Company, has been dedicated to making tools that facilitate creative collaboration and workflows.
AI-Powered Browsing
As Head of Dia, her current focus is on building an AI-native browser that can "chat with your tabs" and unlock new, personalized user experiences.
Product & Engineering Leadership
She has held senior leadership roles at multiple major tech companies and has spoken publicly about navigating organizational changes and supporting teams.

Media Appearances

Tara has no verified media appearances

Work History

12-2025
Head of Dia at The Browser Company
7-2025
Head of Engineering at The Browser Company
4-2025
Head of Engineering, Product at The Browser Company
1-2023
Product Engineering at The Browser Company
12-2020 - 12-2022
VP Product at Vimeo

Education

2003 - 2009
Bachelor of Engineering from Memorial University, Newfoundland and Labrador

More Information

Social Presence :

Prographics :

Exp : 19 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Head of Dia at The Browser Company
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Insights For Selling To Tara

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tara is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Tara

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Tara move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Tara take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Tara

Personality Compatibility


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