Tara O'Sullivan in

Tara O'Sullivan

Captain · DISC type DS
Fractional CMO at Verto
📍 Dublin, County Dublin, Ireland

Tara OSullivan is a marketing leader with 25 years of B2B technology experience, blending strategic insight with operational execution. Specializing in product marketing, demand generation, and GTM strategy, she has held CMO roles at Zevo Health and Immedis. Colleagues describe her as a supportive, approachable, and remarkable leader.

She demonstrates a deep commitment to human-centric principles, believing that B2B marketing must connect with individuals on a personal level to solve real challenges. This focus on wellbeing and psychological safety is a consistent theme throughout her recent professional endeavors, indicating a strong personal value.

Unique fact: She was instrumental in transitioning Zevo Health from a general wellness company to a specialized leader in trust and safety solutions for content moderators.

Read the full overview →
Current Role
Fractional CMO
Job Level
Leadership
Location
Dublin, County Dublin, Ireland
Personality Overview

How Tara shows up

Consummate Professional
Decisive But Calm
Dynamic But Sincere

They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Priorities

Topics Tara cares about

B2B Marketing Reboot
Advocates for moving beyond traditional lead generation to more creative, human-centric campaigns that resonate emotionally with decision-makers, as discussed in recent articles and panels.
Digital Wellbeing
Focuses on digital content, trust, and safety, particularly the psychological health of employees like content moderators who are exposed to distressing online material.
+5 more topics Login to view topics
Career

Work history

5-2025
Fractional CMO
Verto
4-2024
Strategic Advisor
SellReady
8-2024 - 5-2025
Chief Operating Officer
Zevo Health
10-2023 - 8-2024
Chief Marketing Officer
Zevo Health
12-2022 - 10-2023
CMO
PepTalk
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor of Business
Trinity College Dublin
Masters
University College Dublin
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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