Tess Scholten

Questioner
DISC Type : c

Founder at For You Agency

Amsterdam, North Holland, Netherlands

Overview

Tess Scholten is the co-founder of For You Agency, a pioneering TikTok and Gen Z marketing firm in the Netherlands. Recognized in Forbes 30 Under 30, she helps major brands like Philips and Nivea connect with new generations by creating culturally relevant content. She is a graduate of The New School.

Passionate about empowering aspiring entrepreneurs, Tess co-authored the book "Het perfecte plaatje" and hosts a podcast, sharing unfiltered stories about her journey. She is also a columnist for the Dutch magazine LINDA. meiden, where she aims to inspire young women with her experiences in business and life.

Unique fact: Tess and her co-founder started their agency during the pandemic with no prior business experience, building it into a multi-million dollar company.

Personality Overview

Not Easily Convinced

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to analyze every situation thoroughly.


Topics They Care About

Cultural Marketing
Her agency's core mission is to make brands 'impossible to ignore' by creating content and strategies that move at the speed of culture, especially on platforms like TikTok.
Gen Z Engagement
Specializes in helping global brands resonate with younger generations by understanding their behavior and building authentic community connections on social media.
Female Entrepreneurship
As a winner of the 'Future is Female' award, she actively shares her unfiltered start-up story through her book and columns to inspire other young women.

Media Appearances

Tess has no verified media appearances

Work History

2-2021
Founder at For You Agency

Education

9-2015 - 2-2020
Bachelor from The New School for Information Services

More Information

Social Presence :

Prographics :

Exp : 5 Location : Amsterdam, North Holland, Netherlands Job Level : Leadership Designation : Founder at For You Agency
URL has been copied!

Insights For Selling To Tess

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tess is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Tess

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tess move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Tess take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Tess

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.