Thais Maciel de Azeredo

Questioner
DISC Type : c

Head of Demand and Pricing at Enel Group

Niterói, Rio de Janeiro, Brazil

Overview

Thais Maciel de Azeredo is the Head of Strategy and Commercial Support at Enel Group, specializing in Brazils Free Energy Market. Her expertise covers pricing strategy, market analysis, and commercial development, supported by an MBA from Universidade Federal Fluminense.

She has direct experience negotiating international energy import and export contracts with Uruguay and Argentina.

Personality Overview

Cautious & Analytical

Price-Sensitive

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Energy Pricing
Her current role and professional headline explicitly focus on strategy and pricing within the energy sector.
Free Energy Market
Her entire career at Enel Group has been dedicated to developing commercial strategies for Brazil's Free Energy Market (Mercado Livre de Energia).
Renewable Energy Certificates
In a previous role, she was responsible for managing and negotiating the sale of I-RECs (International Renewable Energy Certificates).

Media Appearances

Thais has no verified media appearances

Work History

1-2025 - 11-2025
Head of Demand and Pricing at Enel Group
12-2023
Head of strategy and commercial support at Enel Group
8-2022 - 11-2023
Head of Marketing, Strategy and Commercial Support at Enel Group
11-2018 - 8-2022
Especialista Trading - Front Office at Enel Group
1-2017 - 10-2018
Especialista Trading - Portfolio Management at Enel Group

Education

2016 - 2017
Master of Business Administration - MBA from Universidade Federal Fluminense
2013 - 2017
Education details unavailable from Universidade Federal Fluminense

More Information

Social Presence :

Prographics :

Exp : 14 Location : Niterói, Rio de Janeiro, Brazil Job Level : Mid-senior Designation : Head of Demand and Pricing at Enel Group
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Insights For Selling To Thais

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Thais is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Thais

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Thais move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Thais take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Thais

Personality Compatibility


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