Tiffany O'Connell

Trailblazer
DISC Type : DI

Founder & CEO at OH Marketing Group

Naples, Florida, United States

Overview

Tiffany OConnell is a results-driven marketing executive and the Founder & CEO of OH Marketing Group, with over 20 years of experience enhancing brands through innovative, multi-media campaigns. Her expertise spans digital strategy, paid advertising, and social media. People who have worked with her often describe her as knowledgeable, forward-thinking, articulate, and strategic.

Based on her recent activity, Tiffany is passionate about supporting fellow professionals, promoting flexible work opportunities, and emphasizing foundational principles for success. She consistently shares content related to career support and believes in the power of simple, consistent actions to achieve high performance.

She was the architect behind Kmarts Cannes award-winning #ShipMyPants campaign, which garnered over 20 million views in 10 days and delivered a media value of $3. 8 million.

Personality Overview

Persuasive

Values Relationships

Friendly But Fast

They like to keep things under control.  They are more likely to be open to unproven but exciting technologies. They respond better to a combination of speed and relationship.

Topics They Care About

Performance Marketing
Her company, OH Marketing Group, is actively hiring paid advertising specialists with a proven track record of strong ROAS, indicating a strong focus on measurable results.
Small Business Growth
As the founder of a marketing agency, she is dedicated to helping small to medium-sized businesses scale and innovate through tailored marketing strategies.
Brand Strategy
Her career has focused on refreshing brand architecture and developing integrated campaigns, such as the highly successful #ShipMyPants campaign for Kmart.

Media Appearances

Tiffany has no verified media appearances

Work History

5-2021
Founder & CEO at OH Marketing Group
11-2019 - 5-2021
Vice President Marketing & Creative Services at francesca’s®
5-2019 - 11-2019
Director of Marketing at francesca’s®
11-2018 - 5-2019
Digital Marketing Director at francesca’s®
3-2015 - 6-2018
Director of Digital Engagement at Wyndham Vacation Ownership

Education

BA from Indiana University Bloomington

More Information

Social Presence :

Prographics :

Exp : 15 Location : Naples, Florida, United States Job Level : Leadership Designation : Founder & CEO at OH Marketing Group
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Insights For Selling To Tiffany

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Help them visualize the impact of their decision
  • Address your competition clearly and confidently

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tiffany is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Tiffany

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Tiffany move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Tiffany take some risk or not?

  • They can take risks if necessary.

You And Tiffany

Personality Compatibility


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