Tom Harvey

Enthusiast
DISC Type : i

Director at Spinneys Sourcing Limited

Dubai, United Arab Emirates

Overview

Tom Harvey is an executive leader with a 23-year career in food retail, currently serving as the General Manager of Commercial at Spinneys. He leads the sourcing and commercial functions across the Middle East, managing teams on four continents. He holds a BSc (Hons) from Sheffield Hallam University and supported the 2024 Spinneys IPO.

Tom is passionate about fostering local economies and enhancing food security. He has appeared on radio shows and podcasts to discuss topics like supply chain resilience and the economics of the supermarket industry. He actively engages with the community through company-led initiatives.

He created and chairs the Spinneys Local Business Incubator, a first-of-its-kind program in the UAE to fast-track small F&B suppliers to supermarket shelves.

Personality Overview

Amiable & Agreeable

Story Driven

Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Local Business Support
Devised and chairs the Spinneys Local Business Incubator program to nurture local F&B producers and support the UAE's food security agenda.
Supply Chain Resilience
Actively explores creative logistics, such as road freight from Europe, to navigate disruptions and ensure product availability in stores.
Private Label Strategy
Has driven Spinneys' private label brand to record market share levels by focusing on quality that competes directly with national brands.

Media Appearances

Tom has no verified media appearances

Work History

3-2026
Director at Spinneys Sourcing Limited
10-2020
General Manager - Commercial at Spinneys Dubai LLC
8-2019 - 10-2020
Commercial Manager - Grocery at Spinneys Dubai LLC
10-2017 - 7-2019
Commercial Manager - Meat, Fish & Poultry at Spinneys Dubai LLC
6-2015 - 10-2017
Buyer - Dairy at Marks and Spencer

Education

1997 - 2001
BSc (Hons) from Sheffield Hallam University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Dubai, United Arab Emirates Job Level : Mid-senior Designation : Director at Spinneys Sourcing Limited
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Insights For Selling To Tom

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Maintain high, positive energy and convey confidence
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tom is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Tom

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Tom move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Tom take some risk or not?

  • They can take some low-probability risks if needed.

You And Tom

Personality Compatibility


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