Tom Johnson in

Tom Johnson

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Director, Ecosystem Early Lifecycle and Retention Marketing at Intuit
📍 San Francisco Bay Area, United States

Tom Johnson is a seasoned marketing director at Intuit, specializing in lifecycle and retention marketing for the QuickBooks ecosystem. With over 18 years of experience, he excels in using technology and data strategy to build customer loyalty. He holds an MBA from Washington University in St. Louis and is a Certified Public Accountant.

Based on his background, Tom likely has a strong affinity for his alma mater, the University of Kansas. He has spent a significant portion of his career with industry leaders and startups in the Bay Area, showcasing his adaptability and leadership in dynamic environments.

Unique fact: Tom is a marketing leader who also holds a certification as a Certified Public Accountant.

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Experience
29 Years
Current Role
Director, Ecosystem Early Lifecycle and Retention Marketing
Job Level
Mid-senior
Location
San Francisco Bay Area, United States
Personality Overview

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Priorities

Topics Tom cares about

Customer Retention
His current role at Intuit is centered on driving retention, loyalty, saves, and win-back strategies for the QuickBooks ecosystem.
Marketing Technology
His profile highlights extensive experience in defining marketing requirements, evaluating technology, and implementing solutions ranging from CRM to DMPs.
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Career

Work history

2-2022
Director, Ecosystem Early Lifecycle and Retention Marketing
Intuit
4-2020 - 2-2022
GMM, Ecosystem and Lifecycle Marketing, Intuit
Intuit
8-2008 - 4-2020
Principal
TJJ Marketing Strategies, LLC
9-2006 - 8-2008
Sr. Director CRM and eMarketing
LeapFrog
5-2005 - 9-2006
VP Director of Strategy
MRM Worldwide
In the press

Media appearances

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Education
1994 - 1995
MBA
Washington University in St. Louis - Olin Business School
1983 - 1987
Bachelor of Science - BS in Accounting and Business Adminstration
University of Kansas
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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