Tom Williams

Initiator
DISC Type : Di

Founder at Supercase.ai

Portland, Oregon Metropolitan Area, United States

Overview

Tom has no verified overview

Personality Overview

Friendly Challenger

Confident

Risk-Accepting

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Tom has no verified topics they care about

Media Appearances

Tom has no verified media appearances

Work History

5-2025
Founder at Supercase.ai
9-2021 - 5-2025
Head of Revenue Strategies at Clari
5-2016 - 9-2021
CEO at DealPoint (acquired by Clari)
2-2014 - 5-2016
Principal at Cbright Technology Marketing
1-2006 - 2-2014
Vice President of Sales & Marketing at Audio Precision

Education

1992 - 1995
Bachelor's Degree from The University of Sheffield

More Information

Social Presence :

Prographics :

Exp : N/A Location : Portland, Oregon Metropolitan Area, United States Job Level : N/A Designation : Founder at Supercase.ai
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Insights For Selling To Tom

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tom is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Tom

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Tom move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Tom take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Tom

Personality Compatibility


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