Unai Mata

Critic
DISC Type : C

Jefe de seguridad de la información at Dinosol Supermercados

Santa Cruz de Tenerife, Canary Islands, Spain

Overview

Unai Mata is the Chief Information Security Officer (CISO) at Dinosol Supermercados, leveraging 20 years of experience in the ICT and cybersecurity sectors. He specializes in GRC, project management, and security consulting, holding a Masters in Cybersecurity. Colleagues describe him as an excellent professional with great business vision and a customer-oriented approach.

He is an active, dynamic, and versatile professional who enjoys the management and interaction with people, including clients, suppliers, and internal teams. His interests include major enterprise technology companies such as IBM and Hewlett Packard Enterprise, reflecting his deep engagement with the tech industry.

Interesting fact: Unai is a co-founder of the cybersecurity company Secuor, where he previously led commercial and marketing operations.

Personality Overview

Critic

Precise

Information Seeker

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Cybersecurity GRC
His career is centered on Governance, Risk, and Compliance, which is a core part of his current CISO role and previous consultancy positions.
Incident Management
He holds multiple certifications in Cybersecurity Incident Management, indicating a specialized expertise and focus in this critical area.
Risk Analysis
Recently earned a certification in Information Systems Risk Analysis and Management, highlighting a commitment to continuous learning in security frameworks.

Media Appearances

Unai has no verified media appearances

Work History

10-2025
Jefe de seguridad de la información at Dinosol Supermercados
3-2023 - 9-2025
Cyber Security Consultant at Velorcios Group
3-2023 - 9-2025
SOC Service Manager at Velorcios Group
3-2023 - 9-2025
Red Team Manager at Velorcios Group
6-2020 - 2-2023
Director de ventas at Secuora

Education

2018 - 2019
Master en Ciberseguridad DELOIITE from Universidad Camilo José Cela
2010 - 2011
Master Executive Dirección Comercial y Marketing from Canary Islands Business School by MBA

More Information

Social Presence :

Prographics :

Exp : 20 Location : Santa Cruz de Tenerife, Canary Islands, Spain Job Level : N/A Designation : Jefe de seguridad de la información at Dinosol Supermercados
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Insights For Selling To Unai

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Unai is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Unai

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Unai move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Unai take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Unai

Personality Compatibility


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