Upasana S. in

Upasana S.

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Marketing Associate at TMRW House of Brands
📍 Bengaluru, Karnataka, India

Upasana is a marketing professional at TMRW (ABFRL) specializing in social media, brand, and growth for D2C fashion houses. With a Bachelor of Technology, she excels at taking brands from launch to trending topics. She previously co-founded an organic apparel brand, building its brand story and marketing from scratch.

Outside of work, she has a sharp, critical eye for consumer experiences and isnt afraid to call out poor service. She is deeply immersed in internet culture, with a witty sense of humor regarding online trends. Her posts suggest a passionate and dedicated personality, embracing the "madness" of her challenging work.

She co-founded a D2C organic apparel brand, Art Of Chikankari, where she planned everything from design creation and photoshoots to marketing and sales.

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Experience
5 Years
Current Role
Marketing Associate
Location
Bengaluru, Karnataka, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Upasana cares about

D2C Brand Building
She runs end-to-end social media for D2C brands and previously co-founded her own, building the brand story and marketing strategy from the ground up.
Viral Marketing
Her focus is on making brands trend online, taking them from "zero" to “why is everyone talking about this? ” while moving faster than the internet.
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Career

Work history

3-2025
Marketing Associate
TMRW House of Brands
1-2024 - 10-2024
Digital Marketing Manager
Peoplecom
7-2021 - 9-2023
Co-Founder
Art Of Chikankari
9-2019 - 3-2020
Marketing Intern
Quinbay
3-2018 - 3-2020
Campus Club Team Lead
Mozilla India
In the press

Media appearances

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Education
7-2016 - 5-2020
Bachelor of Technology
SRM IST Chennai
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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