Ursula is a Paid Advertising Strategist specializing in building profitable ad systems for homeware and lifestyle e-commerce brands. She focuses on Meta, Google, and Pinterest, leveraging data-driven strategies to maximize ROAS and scale businesses. She holds certifications as a Customer Acquisition and Ecommerce Marketing Specialist.
Outside of her direct advertising work, Ursula has an interest in human rights, having contributed to educational materials for Amnesty International UK. Her professional interests extend to organizations like the United Nations and the U. S. Department of State, suggesting a focus on global and civic matters.
She once grew a clients revenue from 15k to 100k per month in less than six months with an average 5x return on ad spend.
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