Ventura Montoya

Critic
DISC Type : C

Director of Media Partnerships at iHeartMedia

Los Angeles, California, United States

Overview

Ventura has no verified overview

Personality Overview

Critic

Objective Thinker

ROI Driven

They are quite likely to negotiate on pricing or other key terms.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Ventura has no verified topics they care about

Media Appearances

Ventura has no verified media appearances

Work History

11-2025
Director of Media Partnerships at iHeartMedia
4-2024
General Sales Manager at Meruelo Media
5-2021 - 4-2024
General Sales Manager at Audacy, Inc.
3-2020 - 5-2021
Local Sales Manager at Estrella Media, Inc.
3-2015 - 3-2020
Local Sales Manager at Univision Communications Inc.

Education

1995 - 1999
Bachelor's degree from University of Phoenix
2005 - 2008
Director's Certificate from UCLA

More Information

Social Presence :

Prographics :

Exp : 14 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Director of Media Partnerships at iHeartMedia
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Insights For Selling To Ventura

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Do not use very emotional or colorful language
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ventura is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Ventura

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Ventura move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Ventura take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Ventura

Personality Compatibility


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