VenuMadhav Kattagoni

Critic
DISC Type : C

Head of Engineering at Rattle

San Francisco, California, United States

Overview

VenuMadhav serves as the Head of Engineering for Rattle and Von, bringing a wealth of experience from roles at Rippling and as a founding engineer at Klarity. An alumnus of IIIT Hyderabad, he has a strong background in building products from ideation to launch and leading engineering teams.

His academic work includes co-authoring publications on complex topics like generating narratives from international relations events and using unsupervised learning for political event data analysis. His coursework covered advanced topics in computer networks and game theory, indicating a deep intellectual curiosity beyond typical engineering.

He has published research on generating narratives from international political events using novel ontologies and machine learning.

Personality Overview

Objective Thinker

Information Seeker

Critic

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They like to do things independently and don’t look for support from others.

Topics They Care About

AI in Sales
He is building Von, an AI data scientist for revenue teams, believing AI's true power is giving sellers more time to build relationships and sell.
Building 0-1 Products
With experience as a founding engineer and a focus on hiring people for 0-1 product development in India, this is a core professional passion.
Revenue Operations
He believes RevOps is undergoing an AI revolution and has built tools at Rattle to deliver deep analytical work for revenue teams in minutes.

Media Appearances

VenuMadhav has no verified media appearances

Work History

8-2025
Head of Engineering at Rattle
8-2025
Head of Engineering at Von
10-2022 - 8-2025
Engineering Manager at Rippling
6-2021 - 10-2022
Software Engineer at Rippling
12-2018 - 6-2021
Founding Engineer at Klarity

Education

2013 - 2018
Bachelor’s Degree from International Institute of Information Technology Hyderabad (IIITH)

More Information

Social Presence :

Prographics :

Exp : 7 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Head of Engineering at Rattle
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Insights For Selling To VenuMadhav

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Do not use very emotional or colorful language
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with VenuMadhav is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from VenuMadhav

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will VenuMadhav move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can VenuMadhav take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And VenuMadhav

Personality Compatibility


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