Veronica H.

Questioner
DISC Type : c

Director Of Store Operations | Service + Experience at Nordstrom

Seattle, Washington, United States

Overview

Veronica is the National Director of Store Operations and Service & Experience at Nordstrom, where she has built a long-standing career. She is focused on simplifying processes and delivering service excellence for customers and team members, leveraging her degrees in Business Administration and Arts from The University of Texas at Austin.

Her personal core values are Family, Integrity, and Compassion, which she aligns with her professional life. Veronicas spark comes from being of service to others with intentionality. She was recently promoted to a new full-time role as a mom, storyteller, and designer of indoor forts.

She has a passion for rethinking leadership and favors humility over pride and curiosity over closure.

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Customer Experience
Her career is dedicated to improving service and experience, earning her a "Customer Obsessed" Core Value award from Nordstrom.
Operational Efficiency
Focuses on removing friction and simplifying processes to create optimal efficiencies for both customers and store teams.
Humble Leadership
She follows thinkers like Adam Grant, believing in leadership that favors humility, doubt, and curiosity to adapt to new environments.

Media Appearances

Veronica has no verified media appearances

Work History

6-2020
Director Of Store Operations | Service + Experience at Nordstrom
3-2016 - 6-2020
Director of Rack Service + Experience at Nordstrom Rack Inc.
3-2014 - 3-2016
National Store Support Manager at Nordstrom Rack Inc.
9-2013 - 3-2014
National Service Experience Manager at Nordstrom Rack Inc.
6-2003 - 9-2014
Store at Nordstrom

Education

Bachelor of Business Administration - BBA from The University of Texas at Austin
Bachelor of Arts - BA from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 22 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Director Of Store Operations | Service + Experience at Nordstrom
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Insights For Selling To Veronica

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Veronica is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Veronica

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Veronica move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Veronica take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Veronica

Personality Compatibility


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