Vikas Sharma

Doer
DISC Type : ds

Vice President Product Marketing at Samsung Electronics America

Livingston, New Jersey, United States

Overview

Vikas Sharma is a global business leader with extensive experience driving growth for multi-billion-dollar brands like Samsung and Whirlpool. He specializes in P&L management, product strategy, and business transformation within the consumer electronics and home appliances sectors. He holds an MBA from Indiana Universitys Kelley School of Business and is described by colleagues as a detail-oriented, proactive, and collaborative leader.

There is no publicly available information regarding Vikass personal life or hobbies. Based on his education, he may have an interest in college sports.

He has a proven track record of transforming and leading hyper-growth in businesses with a global footprint of manufacturing and engineering centers.

Personality Overview

Results Focused

Long-term Focused

Deliberate Doer

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Home Appliance Innovation
His career at Samsung and Whirlpool, along with his focus on the "next generation of Samsung Bespoke Home Appliances, " shows a deep interest in this area.
Go-to-Market Strategy
Listed as a core expertise, this reflects his focus on developing and executing winning product strategies and market launches for major global brands.
Strategic Business Planning
He has recently been focused on hiring senior managers for strategic projects and business operations to work directly with him at Samsung.

Media Appearances

Vikas has no verified media appearances

Work History

3-2022
Vice President Product Marketing at Samsung Electronics America
12-2015 - 3-2022
Senior Director Product Marketing, Home Appliances at Samsung Electronics America
5-2012 - 12-2015
Senior Director - Global Marketing, Americas & Asia Pacific at NCR Corporation
5-2009 - 4-2012
Category Marketing Director, Cooking at Whirlpool Corporation
12-2005 - 4-2009
Senior Category Manager - Cooking & Dishwasher at Whirlpool Corporation

Education

2000 - 2002
MBA from Indiana University - Kelley School of Business
1998 - 2001
MS from University of Cincinnati

More Information

Social Presence :

Prographics :

Exp : 21 Location : Livingston, New Jersey, United States Job Level : Senior Designation : Vice President Product Marketing at Samsung Electronics America
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Insights For Selling To Vikas

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vikas is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Vikas

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Vikas move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Vikas take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Vikas

Personality Compatibility


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