Vivek Kwatra

Observer
DISC Type : ci

CRO, Public Cloud at Rackspace Technology

Cedar Grove, New Jersey, United States

Overview

Vivek Kwatra is the Chief Revenue Officer for Public Cloud at Rackspace, where he leads the go-to-market strategy to drive global growth. His expertise lies in delivering measurable business outcomes through strategic execution. He holds an MBA from Boise State University and a Bachelor of Engineering from Nagpur University.

Vivek is focused on moving AI from pilot programs to production environments where it can deliver tangible, measurable ROI, as evidenced by recent strategic partnerships with Palantir and Uniphore.

Personality Overview

Value Driven

Example Seeker

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They ask a lot of questions and rely heavily on information and collaterals. They are generally strong communicators and are not easy to convince.

Topics They Care About

Production-Grade AI
He focuses on moving AI from pilots to production with measurable ROI, highlighted by recent partnerships with Palantir and Uniphore to create live, governed workflows.
Delivering Business ROI
A core tenet of his professional philosophy is ensuring technology delivers measurable business outcomes, emphasizing that enterprise leaders want to see the return on their investment.
Go-to-Market Strategy
As CRO, his primary role is shaping and leading the go-to-market strategy to drive sustainable growth and maximize customer value for Rackspace's public cloud services.

Media Appearances

Vivek has no verified media appearances

Work History

7-2023
CRO, Public Cloud at Rackspace Technology
8-2022 - 7-2023
Managing Director and CRO at Brillio
5-2021 - 7-2023
Chief Revenue Officer at Brillio
1-2017 - 5-2021
Senior Vice President and BU Head - Communications and Media at Cognizant
2015 - 2017
VP, Central/Northeast Regions, and Strategic Relationships for Information, Media & Entertainment BU at Cognizant

Education

1992 - 1994
MBA from Boise State University
1986 - 1990
Bachelor of Engineering from Nagpur University

More Information

Social Presence :

Prographics :

Exp : 34 Location : Cedar Grove, New Jersey, United States Job Level : N/A Designation : CRO, Public Cloud at Rackspace Technology
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Insights For Selling To Vivek

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vivek is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Vivek

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Vivek move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Vivek take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Vivek

Personality Compatibility


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