Wayne Hilton

Wildcard
DISC Type : cis

Creative Director at Hilton Media

Morpeth, England, United Kingdom

Overview

Wayne has no verified overview

Personality Overview

Requires Proof

Curious But Skeptical

Friendly But Slow

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Wayne has no verified topics they care about

Media Appearances

Wayne has no verified media appearances

Work History

10-2015
Creative Director at Hilton Media
6-2024 - 11-2025
Head of Creative Design at City Electrical Factors
1-2021 - 6-2024
Creative Director at Eddie Bauer Europe
7-2006 - 12-2015
Head of Digital at Great Outdoors Superstore

Education

2002 - 2004
MA from Newcastle University
2001 - 2002
MSc from Durham University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Morpeth, England, United Kingdom Job Level : Mid-senior Designation : Creative Director at Hilton Media
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Insights For Selling To Wayne

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Build rapport, it will come handy to handle hard questions later
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wayne is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Wayne

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Wayne move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Wayne take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Wayne

Personality Compatibility


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