Wayne Phelan

Questioner
DISC Type : c

Chief Executive Officer at Vidett Limited

Greater Reading Area, United Kingdom

Overview

Wayne Phelan is the Chief Executive Officer of Vidett, the UKs largest professional trustee and governance specialist by client size. He has deep expertise in outsourced pensions management, dispute resolution, and governance reviews, and attended the University of Leicester. People who have worked with him describe him as a great leader who is knowledgeable and pragmatic.

Outside of his corporate role, Wayne is actively involved in community work as a trustee for The Sunninghill Trust. This involvement reflects a personal commitment to applying his professional skills to make a difference in the community and support local causes.

He holds the high-profile position of Independent Chair for both of British Airways legacy defined benefit pension schemes.

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Pension Governance
As CEO of a leading trustee firm, he focuses on efficient board operations and governance, highlighted by the recent acquisition of governance specialists Bridgehouse.
Corporate Growth
He is leading Vidett through significant expansion, including the recent strategic acquisition of Bridgehouse, and frequently welcomes new senior talent to the team.
Collaborative Solutions
He recently highlighted a project with Volvo Group and other partners, emphasizing collaboration to improve member outcomes and simplify operational burdens for sponsors.

Media Appearances

Wayne has no verified media appearances

Work History

2-2023
Chief Executive Officer at Vidett Limited
12-2005
Chief Executive Officer at Vidett Limited
1-2018
Director at Vidett Limited
1-2023
Independent Chair at AIRWAYS PENSION SCHEME TRUSTEE LIMITED
1-2023
Independent Chair at NEW AIRWAYS PENSION SCHEME TRUSTEE LIMITED

Education

Wayne has no verified education history

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Reading Area, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Vidett Limited
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Insights For Selling To Wayne

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wayne is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Wayne

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Wayne move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Wayne take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Wayne

Personality Compatibility


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